Google and Facebook are winning the invisible battle of mobile apps

Great insight from Peter Kafka based on a new study from Nielsen. On it we found a critical comparison: mobile OS market share vs most important mobile apps (by number of unique users). The facts are there: even with Apple pretty close to Android in the US, five of the top 10 mobile apps are

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No, Facebook won’t have a ‘Dislike’ button. Context is everything.

There will be no “dislike” button, but the founder and CEO says the social network will soon test a way for people to express emotions with a shorthand interaction. Marketing Land is one of the few sites that get this right. Most titles are just clickbait. Facebook won’t have a ‘Dislike’ button, far from it.

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Messenger OS

Let’s talk a little bit about the magicworld of instant messaging, where things are really fun. And weird. IM platform situation is uneven, chaotic, with no clear signs of where it will be five years from now. Up here we have June 2013 Onavo’s data by country -I didn’t find anything better and more recent-.

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