Amazon.com Inc. will stop selling media-streaming devices from Google Inc. and Apple Inc. that aren’t easily compatible with its video service, the latest example of the company using its clout to promote products that fit with its own retailing strategy.

It’s unfair for users that take advantage of Amazon great service, but it’s a logical decision from a business point of view.

The move, coming just before the year-end holiday shopping season, shows how Amazon is willing to sacrifice sales of popular brand name products — Apple and Google have the best-selling media streaming devices generally — to bolster its own video-streaming service

The explanation is weak, yes -Chromecast and Apple TV aren’t “easily compatible with its video service- but at the end what matters is trying to get traction in this segment. Helping competitors to get their content instead of yours is silly.

I’d have done the same exact thing.

Source: Amazon to Ban Sale of Apple, Google Video-Streaming Devices – Bloomberg Business